Let's talk about price


Let’s talk about price…
-By The SketchUp Team

Today, our team is doing something relatively uncommon in the history of SketchUp: changing the price.
For the first 13 years we sold SketchUp, we charged $495 for a single-user Pro license. Two years ago, we included our $95 Maintenance & Support package with new licenses. That brought the total to $590 USD for a new license and a year’s worth of upgrades, maintenance, and support.

Starting later this week, you can purchase a new SketchUp Pro 2015 license for $700. That breaks down to $580 for a non-expiring license, and $120 for our Maintenance & Support plan. (Please note: our network license pricing has changed too, but our educational discounts haven’t!).

Read all about it in our new blog post: http://blog.sketchup.com/sketchupdate/lets-talk-about-price

Thanks for reading, and happy sketching,
Your friendly neighborhood SketchUp Team



You could have had some fun with that message, and say that you were increasing Make to 200% of its existing price!


I’m really grateful for the educational discounts, and that this has not changed. Good licensing policy, thank you for doing this.


I suppose a marginal increase in price should be expected from time to time, although much like death and taxes, only a speculative few actually look forward to the experience.


Hi, Alex

Do you have any info for what the upgrade pricing is for those who already have pro versions. but not necessarily the maintenance and support plan?

And for that matter—What does it cost to buy back into the Maintenance & Support plan? once the initial coverage has run out?

I like this article, but it seems to leave out info that’s of vital importance to the procrastinator. we have enough problems already you know.



It’s $120 to upgrade if you have a current Maintenance & Support plan. If you do not, then it is $120 + a reinstatement fee of $60 for a total of $180 to upgrade to the newest version of SketchUp and have Maintenance & Support for a year.

Thank you,


This sudden 20% increase in cost has just priced me out of the purchasing the

I am a college student on the GI Bill and have been scraping pennies together to
purchase SketchUp-Pro . . . I was finally ready to buy it this month. I am trying to
set up a freelance 3D model making business.

Last week it was still $590. This dramatic leap in price has now ruined those plans.

What are users getting for a 20.6% increase? I have absolutely ZERO need for
this maintenance and support plan. Are we getting a Fillet and Chamfer tool as
featured on SolidWorks? Are we getting a Vertex, Edge Line and Plane selecting
tool as featured on Maya? Are we getting a poly-count multiplier as featured on
ZBrush? Is there a fix to the redundant polygon generation or line merging?

We are getting NONE of that . . . all I see is a price increase that came without

I use SketchUp because it is intuitive, easy to use, forgiving in the construction of
shapes, and gaining ground in the video game and movie production design industry.

I cannot get training in software needed for that outside of school, they are too
expensive and the new infusion of “cloud” subscriptions for licenses will make
things near impossible for artists without means.

I need to be able to build models for export in OBJ Format, as Maya is the 3D
modeling standard for the industry but extremely difficult to use; to the point
of being anti-intuitive.

I NEVER received warning of this price leap and I am on the newsletter listing.

So now I am very ANGRY at what SketchUp has decided to spring on private

You need to offer different options for your customer base, as I have no desire
for this tech support add-on. Exactly like when adobe changed photoshop to
a subscription only version, because as of this change, I cannot afford your
product. One I have need of to even have a chance at making myself employable
after the Army.

I have bills and expenses and will not be able to “just hold off” until later.

Now I am at a loss over what I am supposed to do now?


Hi @Ichabod117,

As a student, you’ll likely qualify for a student license of SketchUp Pro. This license will give you access to all of the same features as the commercial version.



Thank you, Mr.Cronin,

but I am trying to start a “Garage Business” building 3D models for
portfolio and freelance needs. This requires the commercial license,
as I cannot legally do that with the student version.

Thank you for your time


Sorry to hear that. What I like is that they offer it free if you are an educator, I never heard of companies doing that before so even though this does not help you, at least it’s great they do that.

Can you use the free version and just use plugin’s in order to import different kinds of files? I would try that until you can buy the pro.

How many classes are you taking on the G.I. bill? I ask because my brother is using his G.I. Bill going to school and he is working a 30 hour a week job at the same time. Perhaps try that because between the living allowance he gets with the G.I. bill, while they pay for all of his tution, and the 30 hour a week job, he has too much money and is maxing out his Roth IRA.